CAMPARI

The iconic, unforgettable italian red spirit at the heart of some of the world’s most famous cocktails.


What does
Campari
taste like?

The unique and intense nature of Campari’s vibrant red color and multi-layered, bitter taste is the trademark of a connoisseur, stimulating the senses through a captivating visual and taste experience.
Campari is more than an aperitif. A contemporary classic and the embodiment of creative passion through a rich heritage, it stimulates the senses beyond the drink itself, offering a timeless style, magnetic charm and ever-evolving story that captivates and intrigues.
“The recipe is so beautifully balanced that upon removing even the last ingredient of the list, the whole liquid would fall apart” – Bruno Malavasi, Herbalist & Master Blender Italian Icons.

“THE RECIPE IS SO BEAUTIFULLY BALANCED THAT UPON REMOVING EVEN THE LAST INGREDIENT OF THE LIT, THE WHOLE LIQUID WOULD FALL APART”

– Bruno Malavasi, Herbalist & Master Blender Italian Icons.

Appearance

Brilliantly clear with a vibrant, Campari Red color.

Aroma

Appealingly complex, with herbal, orange and floral notes.

Flavor

Pleasantly bitter with a velvety aftertaste. Intense notes of orange, herbs and wood.

How to enjoy Campari

Campari lies at the heart of some of the world’s most beloved and iconic cocktails.
Discover Campari cocktail creations.

Find out more

EXPLORE
CAMPARI'S PRODUCTS

Campari Cask Tales
Campari Soda
Campari Negroni
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